What Is SEO / Search Engine Optimization?


What is SEO?

SEO is stands for “Search Engine Optimization”. It is an easy and efficient way to getting free, organic and natural traffic for a website or blog from search results on search engines like Google, Yahoo, Bing, etc.

Types of SEO?

There are mainly two types of SEO.

  1. Off-Page SEO
  2. On-Page SEO

What is Off-page SEO?

Off-page seo is the action to optimize taken outside of your website to improve ranking in search results of search engines through the use of content, links, images so that it can create an optimal experience for crawl bots in search engines.

What is On-Page SEO?

It is based on the techniques we used within our website such as title, description, content, image, internal linking building, keyword stuffing, etc. It is an way to structuring and making your website more seo friendly and easy to index in search engine crawls bots.

Is off-page SEO is useful?

If you are thinking to rank your website through off-page seo then you are expecting too much. When it comes to a brand people has already set up their mind what type of product or services they want for themselves. So, you just can’t change their mind by doing the technique of Off-page seo. But you can impart the brand name through by linking, good content and some more off-page techniques. While we don’t know the criteria of search engine to rank website by content and other things but it is saying that 50% ranking factors are depending upon Off-page SEO. If I want to say in one line then I would be say that Off-page seo helps your website in Brand mentions, positive reviews, links etc.

How can i do Off-page SEO?

Top 5 off-pages seo techniques:

There are several ways to do off-page seo. But few are mainly and regularly used in Off-page technique. The Top 5 off-pages seo techniques are given below:

  1. Social Media Management: You can promote and get high traffic through the social media. It makes your business, website or blog more popular and interacted to large number of people on different social media platforms.
  2. Social Bookmarking: As we discussed about social bookmarking, it is a basic and most used off-page seo technique. Social bookmarking is an easy and efficient way for beginners. See the TOP 10 Social Bookmarking sites with high pr for make bookmarking more effective and seo friendly.
  3. Image bookmarking: It is same to social bookmarking but this time with some creative images to attract views for your post.
  4. PPT submission:  Make a heart winning Powerpoint presentation and upload it to PPT submission sites to reach more viewers and leads.
  5. Video Submission: Make a video of your business, website or blog and upload it to video submission sites to make your video popular and getting you more traffic.

There are different sites for social media, social bookmarking, images, ppt, and video submission which we will discuss later. Till then keep following and sharing your views.

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